Press Ranger
Press Ranger is a state-of-the-art AI PR tool that streamlines finding journalists and securing good press, featuring a vast database of media contacts.
Highlights
How it will help you
Press Ranger facilitates effortless communication with media professionals by providing tailored pitches and comprehensive media lists, propelling your PR outreach.
Key features
- Access an expansive database of over 500,000 journalist profiles worldwide.
- Conduct unlimited AI-driven media campaigns to enhance your visibility.
- Efficiently manage up to 5 companies within a single, integrated platform.
- Utilize 1-click personalized email templates to streamline your pitching process.
- Benefit from 2,000 CSV exports per month for in-depth analysis and reporting.
Pros
- User-friendly interface that is easy to figure out
- Capability to manage multiple companies, increasing appeal for various business sizes
- Accessible and responsive customer support with a willingness to implement user suggestions
- Comprehensive database of journalists and publishers, beneficial for targeted PR campaigns
- AI-driven tools that save time and improve productivity in PR tasks
- Affordable pricing, offering a cost-effective alternative to other expensive tools
Cons
- New improvements needed, platform still seen as a work in progress
- Lack of specific features for agency-level management, though being worked on
- Some concerns over the longevity and continuous evolution of the platform
- Limited journalist base, with a hope for expansion to provide a comprehensive alternative to existing tools
FAQ
What is the Press Ranger platform and how does it work?
Press Ranger is a media database like Cision/Meltwater/Muck Rack but at a very small fraction of the price. It allows users to create press releases with AI assistance, edit them, download as a PDF, and pitch directly to journalists instead of passively waiting for journalists to ask for public commentary.
How are journalist fitment levels calculated and can I filter by fitment level?
Fitment ratings on the Press Ranger platform are calculated based on country, language, and sector overlap between your company and the journalist. AI campaigns also take into account the actual news being released. Currently, there isn’t a direct filter by fitment, but you can search for journalists and publishers based on specific sectors that align with your company’s focus.
What types of content can I use Press Ranger for?
While Press Ranger’s press release type is meant to guide the AI, it can accommodate different formats like articles, blogs, or newsletters. Users should provide human oversight for AI-generated content, and if unsure, they can opt for the general announcement type.
Does Press Ranger provide user guides or video tutorials?
Press Ranger is currently working on user guides and video tutorials for the entire app. In the meantime, users can reach out directly for assistance in setting up media lists.
Are journalist and publisher databases always updated?
Yes, the database is constantly expanded through both AI agents monitoring news and journalistic activity, and directly from journalists who provide information to be part of the platform.
Do outreach emails come from my email address or Press Ranger?
Outreach emails are sent through your own email address as this has proven most effective. Press Ranger uses mailto: links for sending emails, which utilize the user’s Gmail or Outlook account to maximize deliverability.
Can I add and delete companies on the platform?
Yes, you can add or delete companies over time from the “Your Companies” tab in the dashboard to manage multiple brands or profiles within the system.
Is Press Ranger suitable for solopreneurs or individuals with multiple interests?
Yes, individuals can have different profiles for distinct categories, personal brands, or interests. This feature allows flexibility for those who operate across various sectors or possess multiple roles.
How do you track if a PR submission is published?
Generally, tracking for published submissions is done by monitoring brand mentions, as often an announcement might get published without any notification.
What is Press Ranger’s Database maintenance policy?
Press Ranger’s database is constantly updated through AI and a layer of human review. It sources data from places like Twitter/LinkedIn and directly from journalists whenever possible.
How can I make sure my pitches or press releases are reaching the right journalists?
Pitch directly to journalists who wish to be contacted through Press Ranger. They opt into Press Ranger to receive pitches, and because the platform filters irrelevant pitches, the chances of your story reaching an interested journalist increase.
Is it possible to target journalists and publishers from a specific city or area?
Yes, Press Ranger includes the functionality to target journalists and publishers based on the city, state, or more granular locations, and users can request custom media lists for specific regions.
What’s included in CSV exports and why is this feature important?
CSV exports include journalists and publishers’ names, emails, phones, websites, and social media profiles. This feature allows users to import contact data into their own CRMs or other PR tools for wider outreach campaigns.