Blastable

Blastable is an AI-powered email service provider designed to boost your email deliverability, manage unlimited autoresponders, and automate key marketing tasks.

Highlights

How it will help you

Blastable leverages advanced AI and machine learning to enhance email deliverability, streamline segmentation, and automate complex marketing workflows, making your email campaigns more efficient and effective.

Key features

  • Advanced segment creation
  • Custom timed autoresponders
  • Email templates
  • Real-time analytics
  • Zapier integration

Pros

  • Intuitive interface and ease of use
  • Fantastic and responsive customer support
  • Easy domain setup and verification
  • Good deliverability rates comparable to other platforms
  • Ability to integrate with tools like OptinMonster via Zapier
  • Seamless customization options

Cons

  • Branding in outgoing emails
  • Initial setup hiccup with email import
  • Some email returns from certain domains

FAQ

Can you use Blastable to remove branding or is it permanently included?

Unfortunately, there is no way to remove the “Powered by Blastable” branding at present. This branding appears as a small image at the bottom of sent emails.

Does Blastable provide SMTP credentials for integration with other platforms?

Blastable does not provide SMTP credentials for integration. Instead, you can send transactional emails through their API.

Can Blastable’s colors and sizing be customized?

Currently, there is no option to control colors and sizing or provide a text alternative for the “Powered by Blastable” branding.

Is it possible to send plain text emails with Blastable?

Yes, you can send plain text emails. Blastable also ensures that plain text emails are sent to devices that do not support HTML.

Does Blastable offer email verification and spam checking?

Blastable recommends using mail-tester.com for spam checking. They also have their own internal email verification system, which introduces a slight delay in list uploads to ensure data quality.

What are the segmentation features in Blastable?

With Tier 3 and above, you can utilize advanced segmentation features such as making segments based on specific email interactions, links clicked, and possibly geo-location/time zones in the future.

Does Blastable provide two-factor authentication (2FA)?

Yes, Blastable’s 2FA uses an authentication app like Google Authenticator. They are also working on an option to send one-time login codes via email.

How does Blastable handle contact lists with multiple entries?

Blastable counts each unique contact only once, regardless of how many lists they are on. Bounces and unsubscribes do not count towards your contact limit.

Are there any plans to support hardware security keys for 2FA?

Currently, Blastable does not support hardware security keys for 2FA but they are considering various user needs and feedback for future updates.

Can Blastable be used for affiliate marketing?

Yes, affiliate promotions are allowed, but it’s recommended to use a link redirecting/shortening service to ensure deliverability and compliance.

Does the AppSumo deal include advanced segmentation and automation features?

Yes, advanced segmentation options and automation features are available, particularly with Tier 3 and above. These include advanced options for tagging and segmenting contacts.

How long has Blastable been in development and what’s their market presence?

Blastable started development in late 2018 and focused initially on enterprise-level customers. Their AppSumo deal is part of an effort to gain more exposure and reach smaller-volume senders.

Can you import contacts from other email service providers like ActiveCampaign?

Yes, you can import contacts from other providers. It’s recommended to import them in small batches to warm them up to the new ESP.